Privacy policy - Vispronet®


Vispronet® takes the protection of personal data very seriously. Adherence to legislation and other legal provisions is a matter of course for Vispronet®. Vispronet® has therefore taken up technical and organisational measures to make sure that regulations concerning data protection are respected and complied with both by Vispronet® and also by the third parties engaged for fulfilment of the contract.

When you use this website, a variety of personal data are collected. Personal data are data with which you can be identified personally. The current privacy policy explains which data we collect and what we use it for. It also explains, how and for what purpose this is done.

We would like to point out that transmitting data over the Internet (e.g. when communicating via e-mail) carries with it some security risks. Complete protection of data against unauthorised access by third parties is not possible.


Data collection on our website
Data are collected on the one hand when you disclose it to us in the context of an ordering process or when you enter it into a contact form.
Other data are collected automatically by the IT systems when you visit the website. This is mainly technical data (e.g. Internet browser, operating system and the time of accessing the website).
Some of the data are collected to ensure the smooth running of the website. Other data can be used for analysis of user behaviour.


SSL encryption
This website uses SSL encryption for security reasons and to protect the transmission of confidential content, such as orders or enquiries that you send to us in our role as the site operator.
SSL is the abbreviation for “Secure Socket Layer”. The SSL technology ensures that your personal data, your log-in data and your order and payment information are transferred safely through the Internet.
The data are encrypted in such a way that it can only be read by the ordering system. The entire ordering process is encrypted on our website. As soon as sensitive data are entered, the SSL certificate logo appears. This logo verifies the encryption status of the website. You can recognise an encrypted connection by the automatic change in the address bar from “http://...” to “https://...” (short form for Hyper Text Transfer Protocol Secure).


Storage of access data in server log files
If you access our web page, information of general nature is automatically collected. This general data and information are stored in the log files of the server. The type of data collected can include, for instance, the type of web browser and its versions, the operating system, the web page from which a requesting system accessed our web page (so-called referrer web page), the domain name of your Internet service provider, the date and the time of access, an Internet protocol address (IP-address) and other similar data. We do not draw any inferences on the person concerned (or the owner of the connection) when using this general data and information.
This information is technically necessary for purposes of delivering contents of web pages requested by you correctly, to optimise the contents of our web page as well as the adverts for the same, and also to ensure the functionality of the information technological systems and our website’s technology. This anonymously collected data and information is statistically evaluated by us to optimise our Internet content and the underlying technology. The anonymous data in the server log files are stored separately from all personal data submitted by a data subject.
This access data are evaluated by us exclusively for the purpose of guaranteeing smooth operation of the website as well as the improvement of our web content. This serves the purpose of preserving our legitimate interest in accordance with Article 6 (1)(1), Point f of the General Data Protection Regulation (GDPR), and our overriding legitimate interest in the correct presentation of our web content within the framework of balance of interests.


Data collection and use for contract processing and for opening of a customer account
We collect personal data when you submit it to us voluntarily in connection with your order, when you are making contact with us (e.g. through a contact form, e-mail, telephone) or when opening a customer account. The type of data collected can be seen from the respective input forms. Required fields are marked as such since we absolutely need the data in these cases for contract processing or for the processing of your inquiry or opening of the customer account, and because you cannot complete the order and/or the account opening, or send the inquiry without indicating these details.
The processing of the data submitted during registration takes place on the basis of your consent (Article 6 (1), Point b of the GDPR). You can revoke your consent any time. To do this, an informal e-mail message to us suffices.
We use the data you sent to us for contract processing and the processing of your inquiries. After complete processing of the contract or deletion of your customer account, your data will be blocked from any further use and then deleted after expiry of the mandatory retention period dictated by tax and commercial legislation, provided that you have not explicitly consented to further use of your data, or as long as we have not reserved our right for continued use of your data extending beyond the consent period, which is legally permitted and about which we shall inform you afterwards.


Data transmission for fulfilment of a contract
We shall forward your data to the shipping company engaged to do the delivery as far as this is required for the delivery of the ordered goods. Depending on which payment service provider you select during the ordering process, we shall forward the relevant payment data collected to the credit institution charged with making payment or, if need be, to the payment service provider contracted by us, or to the selected payment service, for purposes of processing payments. The selected payment service providers also partly collect this data themselves as long as you open an account with them. In this case you must register with the payment service provider during the ordering process using your access data. The privacy policy of the respective payment service provider shall apply in this respect.
Legal basis for data processing is Article 6 (1), Point b of the GDPR, which permits the processing of data for the fulfilment of a contract or for pre-contractual measures.


Data use for subscription to the e-mail newsletter
If you subscribe to the newsletter offered on our website, we shall need your e-mail address and other information, which will enable us to verify that you are the owner of the e-mail address and that you consent to receiving the newsletter. No further data will be collected unless you give it voluntarily.
The processing of the data entered into the newsletter subscription form takes place exclusively on the basis of your consent (Article 6 (1), Point a of the GDPR). You can revoke the consent you granted for the storage of your data, e-mail address as well as its use for sending out the newsletter any time, for instance through the “Unsubscribe” link in the newsletter or via the unsubscribe form By newsletter tracking we mean the tracking or storage of the behaviour of recipients. It includes the opening of a mailing, clicking on text or picture links or downloading of pictures in an e-mail programme. The newsletter tracking is done exclusively anonymously; only the behaviour of a recipient is stored. There is no possibility of any inference being made about the recipient himself.
This website uses Inxmail for mailing newsletters. The provider is Inxmail GmbH, Wentzingerstr. 17, 79106 Freiburg/Germany. Inxmail is a service through which the mailing of newsletters can be organised and analysed. The data entered by you for the purpose of receiving the newsletter (e.g. e-mail address) will be stored on the servers of Inxmail in Germany.
We have signed a contract with Inxmail for the processing of order data, and we implement the strict provisions of the German data protection authorities fully when using Inxmail.


Data use for post advertising and your right of revocation
Furthermore, we reserve the right to store and use your first name and surname, your postal address and – as long as we received these other supplementary details from you in connection with our contractual relationship – your title, academic degree and your professional, industry-specific or business name in compiled lists, and to utilise them for our own advertising purposes, e.g. for sending out interesting offers and information about our products by post. You can revoke the storage and use of your data for these purposes any time, by sending a message to the contact address described below.
This serves the purpose of preserving our overriding legitimate interest in commercially addressing our customers within the framework of balance of interests, in accordance with Article 6 (1)(1), Point f of the (GDPR).


Use of Cookies
Cookies which are necessary for the execution of the electronic communication process or for the provision of particular functions required by you (e.g. shopping cart function), are stored on the basis of Article 6 (1), Point f of the GDPR. The website operator has a legitimate interest in the storage of Cookies for purposes of providing technically sound and optimised services. As long as other Cookies (e.g. Cookies for analysis of your surfing behaviour) are stored, these are treated separately in this privacy policy.
Cookies are small text files stored on your terminal device. Some of the Cookies we use are deleted again after the end of the browser session, that is after you have closed your browser (so-called session Cookies). Other Cookies remain on your terminal device and enable us to identify your browser the next time you pay a visit (persistent Cookies). You can configure your browser in such a way that you are informed about the use of Cookies and are able to decide on individual basis whether to accept them, or you can exclude Cookies for specific cases or in general. If you disallow Cookies, the functionality of this website may be restricted.


Use of Google Analytics for web analysis
This website uses Google Analytics, a web analysis service of Google Inc. The company that runs Google Analytics is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).

Google LLC has its headquarters in the USA and is certified under the EU-US-Privacy Shield. The current certificate can be viewed here Based on this agreement between the USA and the European Commission, the latter has set an appropriated data protection standard for enterprises certified under the Privacy Shield.

Google Analytics uses methods which make it possible for us to analyse your use of our website. “Cookies” – these are text files which are stored on your computer. The storage of Google Analytics Cookies is based on Article 6 (1), Point f of the GDPR.
The website operator has a legitimate interest in the analysis of user behaviour, in order to optimise both his/her web content and his/her advertisements.

Information generated regarding your usage of this website is generally transmitted to a Google server in the USA and stored there. We have activated the IP anonymisation function on this website. Through this function your IP-address will first be truncated by Google within the member states of the European Union or in other states which are signatories to the Convention of the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. The IP address transmitted by your browser within the context of Google Analytics will not be merged with other data by Google.

Furthermore, you can prevent the transmission of data generated by Cookies regarding your usage of the website (including your IP address) to Google, as well as the processing of this data by Google, by downloading and installing the browser plug-in available through the following link You can prevent the collection of your data by Google Analytics by clicking on the following link. An Opt-Out-Cookie is installed on your device and this will prevent the collection of your data at future visits to this website. Deactivating Google Analytics. If you delete your Cookies, then you have to click on the link again.
You can find further information on data use by Google and on the possibilities of changing settings as well as the possibility of revocation on Google’s website: (“Data use by Google when you use the websites or Apps”), (“Data use for advertising purposes”), (“Manage information, which Google uses to display adverts for you”).

We have signed a contract with Google for the processing of order data, and we implement the strict provisions of the German data protection authorities fully when using Google Analytics.

Demographic features at Google Analytics
This website uses the “demographic features” function of Google Analytics. This function enables the creation of reports which contain statements about age, sex and interests of the website visitors. These data stem from interest-related advertising by Google, as well as visitor data from third party providers. These data cannot be assigned to any particular person. You can deactivate this function any time using the Ad settings in your Google account or prohibit the collection of your data by Google Analytics generally.


Google Remarketing
This website uses the functions of Google Analytics Remarketing in connection with the cross-device functions of Google AdWords and Google DoubleClick. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). This function makes it possible to interlink the advertising target groups generated by Google Analytics Remarketing with the cross-device functions of Google AdWords and Google DoubleClick. In this way, interest-related, personalised advertising messages, which were associated with you based on your past user and surfing behaviour on a given terminal (e.g. mobile phone) can also be displayed on another terminal device belonging to you (e.g. Tablet or PC).

If you have given the relevant consent, Google will, for this purpose, link your web and App browser history with your Google account. In this way, the same personalised Ad messages will be displayed on every terminal device where you log-in with your Google account. To support this function, Google Analytics will collect Google-authenticated IDs of users, who are temporarily connected with our Google Analytics data, in order to define and generate target groups for cross-device advertising. You can revoke the cross-device remarketing/targeting permanently by deactivating personalised adverts in your Google account; please follow this link:

The compilation of data collected in your Google account takes place exclusively on the basis of your consent, which you can grant or revoke (Article 6 (1), Point a of the GDPR). In the case of data collection processes, which are not aggregated in your Google account (e.g. because you don’t have a Google account or you have revoked the aggregation of data), the collection of data shall be based on Article 6 (1), point f of the GDPR. The legitimate interest is derived from the fact that the website operator has interest in the anonymised analysis of the website visitors for advertising purposes. In case you, nonetheless, do not wish to have the remarketing function from Google, you can always deactivate it by adjusting the relevant settings at Alternatively, you can deactivate the use of Cookies for interest-related advertising through the ad network initiative, by following the instructions at folgen. You can view further information about Google Remarketing and Google’s privacy policy at:


Google AdWords and Google Conversion Tracking
This website uses Google AdWords. AdWords is an online advertising programme of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).
We use the so-called Conversion Tracking within the context of Google AdWords. If you click on an advert displayed by Google, a Cookie for Conversion Tracking will be stored on your device. Cookies are little text files which are stored by the Internet browser on the user’s computer system. These Cookies lose their validity after 30 days and they are not used to identify the user personally. If the user visits particular web pages of this website, and the Cookie has not yet expired, we together with Google can recognise that the user has clicked on the advert and was then referred to this web page.

Each Google AdWords user receives a different Cookie. The Cookies cannot be tracked via the websites of AdWords customers. The information gathered with the help of Conversion Cookies serves the purpose of creating Conversion statistics for AdWords customers, who have decided in favour of Conversion Tracking. The customers get to know the total number of users who have clicked on their advert and were referred to a web page equipped with Conversion Tracking. However, they will not receive any information with which users can personally identify. If you do not like to take part in the Tracking, you can revoke this use by deactivating the Cookie of Google Conversion Tracking via your Internet browser, under user settings. You will then not be included in the Conversion Tracking statistics.
The storage of “Conversion Cookies” is based on Article 6 (1), Point f of the GDPR. The website operator has a legitimate interest in the analysis of user behaviour, in order to optimise both his/her web content and his/her advertisements.

You can configure your browser in such a way that you are informed about the use of Cookies; you can allow Cookies in individual cases only, accept Cookies for specific cases, or generally exclude them. You can also activate the automatic deletion of Cookies when you close the browser. If you disable Cookies, the functionality of this website can become restricted.

You can get more information on data use for marketing purposes on the overview page of Google: You can find Google’s privacy policy at


YouTube components with extended data protection mode
We use components (videos) of the YouTube Company on our website. YouTube, LLC 901 Cherry Ave., 94066 San Bruno, CA, USA, is a company of Google Inc., Amphitheatre Parkway, Mountain View, CA 94043, USA.
We use the so-called “Extended Data Protection Mode” of the provider for the integration of videos. With this, a Cookie will only be stored on your computer when you play a video. According to Youtube, no personal Cookie information is stored for purposes of playing the embedded videos using extended data protection. If you want to be sure that none of your data are stored at Youtube, do not click on the embedded videos. The use of YouTube is done in the interest of an attractive presentation of our online content. This represents legitimate interest in the meaning of Article 6 (1), Point f of the GDPR.

You can find more information on the handling of user data in the privacy policy of YouTube at:


Bing Ads
This website uses Bing Ads, a programme of Microsoft Corporation ("Microsoft") with the use of the Universal Event Tracking/UET for the realisation of remarketing and accounting tracking. This is a service of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA.
A Cookie will be stored on your computer for this purpose, if you accessed our website via Bing or Yahoo. Information about the use of our website, that is the website you accessed, is stored by Bing Ads in this text file for 180 days and then deleted. This information includes, among others, the URL of the web page visited, the URL of the referrer web page as well as your IP address. By using the remarketing function, we can present you with offers especially tailored to you, when you carry out a search later on using one of the search engines mentioned above.
In case you do not approve of the collection of information, you can deactivate the installation of Cookies through the settings of your Internet browser. You can deactivate this behaviour at By using the deactivation page for users of the Network Advertising Initiative (NAI) – – you can check which of the participating web pages store Cookies in your browser and then deactivate those pages. You can access Microsoft’s data protection conditions relating to the handling of collected data through the following link:

You can get more detailed information concerning the analysis services of Bing from the website of Bing Ads (

The storage of “Conversion Cookies” is based on Article 6 (1), Point f of the GDPR. The website operator has a legitimate interest in the analysis of user behaviour, in order to optimise both his/her web content and his/her advertisements.


This website uses LiveZilla, a live chat system of LiveZilla GmbH, Byk-Gulden-Straße 22, 78224 Singen for direct communication between you and our staff.
The chat uses so-called “Cookies” – these are text files which are stored on your computer. The information generated by the Cookie about your use of this website (including your IP-address) are transmitted to our server in India and stored there. The IP address is anonymised before it is stored and is not used to identify the user. The information and data generated by the Cookie are gathered for purposes of operating the live chat system and for answering live support inquiries. To avoid the storage of LiveZilla-Cookies, you can configure your Internet browser in such a way that no Cookies can be stored on your computer any more and/or already stored Cookies are deleted. We would like to point out, however, that in this case you may probably not be able to use all of the functions of this website fully.


Integration of Trusted Shops Trustbadge
For purposes of displaying our Trusted Shops seal of approval and the ratings that may have been collected, as well as the provision of the Trusted Shops’ products to buyers after an order, the Trusted Shops Trustbadge is integrated into this website.
This serves the purpose of preserving our overriding legitimate interest in the optimal marketing of our products within the framework of balance of interests, and in accordance with Article 6 (1) (1), Point f of the (GDPR).
The Trustbadge and the services advertised with it is a product of the Trusted Shops GmbH, Subbelrather Str. 15C, 50823 Köln, Germany.
When you access the Trustbadge, the web server stores a so-called server log file automatically, and this contains, for instance, your IP address, date and time of access, amount of data transferred, and the requesting provider (access data) and it also documents the access. These access data are not evaluated and are automatically overwritten seven days after the end of your visit to the website, at the latest.
Other personal data are transferred solely to Trusted Shops as long as you decide in favour of using Trusted Shops products after completion of an order or you have already registered yourself to use the same. In this case the contractual agreement reached between you and Trusted Shops shall apply.


Use of PayPal as payment method
If you decide to choose the online payment service provider PayPal as a payment method in the context of your ordering process, your contact data will be transmitted to PayPal in connection with the order initiated in this way. This is a service of PayPal (Europe) S.à.r.l. & Cie. S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg. In this process, PayPal assumes the function of an online payment service provider as well as that of a trustee, and offers buyer protection services. The data transmitted to PayPal mostly centre around your first name, surname, address, phone number, IP-address, e-mail address or other data which is required for order handling, and also data connected with the order.
This transmission of data is necessary for the processing of your order with the mode of payment selected by you, particularly for the confirmation of your identity, for the administration of your payment and for customer relations.
Nevertheless, please note: PayPal can share personal data with service providers, subcontractors or other affiliated companies, provided this is required for the fulfilment of contractual obligations arising from your order, or if the personal data are to be processed on behalf of PayPal.
Depending on the mode of payment selected through PayPal, e.g. invoice or debit note, the personal data transmitted to PayPal will be transmitted by PayPal to economic credit reference agencies. This transmission of data serves the purpose of verifying your identity and credit worthiness with respect to the order initiated by you. To find out which credit reference agencies are involved and which data PayPal generally collects, processes, stores and shares, you can check out PayPal’s privacy policy available at

The transmission of your data to PayPal takes place on the basis of Article 6 (1), Point a of the GDPR (Consent) and Article 6 (1), Point b of the GDPR (Processing for fulfilment of a contract). You have the possibility of revoking your consent for data processing any time. A revocation does not have any effect on the effectiveness of data processing activities that are past.


Assessment request by e-mail
Provided that you have granted us your express consent either during or after placement of your order by activating the relevant checkbox or clicking on the button designated for this, we shall use your e-mail address to request you to give an assessment of the handling of your order using our assessment system. You can revoke this consent any time by sending a message to the contact address described below.


Your rights
As a data subject, you have the following rights:

  • The right to demand information about your personal data which have been processed by us to the extent indicated, in accordance with Article 15 of the GDPR.
  • The right to demand immediate rectification of any false personal data or completion of your incomplete personal data stored with us, in accordance with Article 16 of the GDPR.
  • In accordance with Article 17 of the GDPR, the right to demand immediate erasure of your personal data stored with us, provided further processing is not required
    - to exercise of the right to freedom of expression and information
    - to fulfil a legal obligation
    - for reasons of public interest, or to assert, execute or defend legal claims.
  • The right to demand restriction of the processing of your personal data, in accordance with Article 18 of the GDPR, provided
    - the correctness of the data is disputed by you
    - the processing is unlawful, but you reject the deletion of the data
    - we no longer need the data, but you need it for assertion, execution or defence of legal claims, or you have raised objection to the processing of the data in accordance with Article 21 of the GDPR.
  • The right to receive your personal data, which you provided to us, in a structured, standard and machine-readable format, or to demand the transmission of the data to another Controller, in accordance with Article 20 of the GDPR.
  • The right to complain to a supervisory authority, in accordance with Article 77 of the GDPR. In principle, you can consult the supervisory authority in your area of residence or place of work, or that of our business headquarters


Deletion of data
The data stored with us is deleted as soon as it is no longer required for its intended purpose and provided there are no legal obligations against its deletion. Provided that the data of the users is not deleted because it is required for other legally permissible purposes, its processing will be restricted. That means, the data will be blocked and not processed for other purposes. This applies, for example, to data of users, that must be kept for reasons relating to commercial or fiscal law.

According to legal provisions, the storage of the data is done for 6 years in accordance with Article 257 (1) of the German Commercial Code (trade books, inventories, opening balances, annual accounts, trade letters, booking receipts, etc.), as well as for 10 years in accordance with Article 147 (1) of the German Fiscal Code (books, records, progress reports, booking receipts, trade and business letters, relevant documents for taxation, etc.).


Name and address of the Controller
The Controller according to the General Data Protection Regulation and other national Data Protection Acts of the member states, as well as other legal data protection regulations, is:

Sachsen Fahnen GmbH & Co. KG/Vispronet®
Am Wiesengrund 2
01917 Kamenz

Tel.: +49 (0) 3578 359-0


The right to information and possibility of contact
You have the right to free information about your data stored with us, as well as a right to rectification, blockage or deletion of this data, if necessary. For any inquiries regarding the collection, processing or use of your personal data, and for any information, rectification, blocking or deletion of data, as well as for revocation of consent possibly granted or revocation of some particular data use, please contact our operational data protection specialist:

Annett Wagner
Am Wiesengrund 2
01917 Kamenz

Tel.: +49 (0) 3578 359-0

In the case of data protection breaches, the data subject has the right to complain to the supervisory authority responsible. A responsible supervisory authority in legal matters of data protection is the regional data protection specialist of the federal state in which our enterprise has its headquarters. A list of the data protection specialists as well as their contact details can be accessed through the following link:


Effective: May 2018
Monday-Friday: 9:00am-6:00pm CE(S)T

+ 49 3578 359-4141

Feel free to contact us!

Contact form

Monday-Friday: 9:00am-6:00pm CE(S)T